Paul Jones, Creator Of ‘It’s Time’ Advertisement, Dies

The death of the creator of Gough Whitlam’s 1972 ‘It’s Time’ campaign commercial has been reported by The Australian newspaper.

The paper says that Paul Jones, the former creative director of the advertising agency McCann Erickson, was found dead in a Sydney park two days ago. He was 59, according to the article, but most likely 69, according to this 1971 article in The Australian.

The famous commercial featured many television and recording artists of the time singing ‘It’s Time’. [Read more…]

Paul Jones And Whitlam’s Image

An article in The Australian fourteen months before the 1972 election looked at the image-making that was underway with Whitlam.

Paul Jones went on to be the creator of the iconic It’s Time song and advertisement.

The Australian
The Australian